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ROUND SQUARE NEWS

Check out what’s made us sit up and pay attention!

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Dîner en Blanc - Toowoomba

On Saturday October 20th, the Garden City came alive in a sea of white as guests were transported from their departure points across the CBD to the inaugural Dîner en Blanc - Toowoomba's secret location.

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Dîner en Blanc Toowoomba Date Launch

TOOWOOMBA – From global phenomenon to highly sought-after “secret”, Le Dîner en Blanc, the op-up picnic event will be held in Toowoomba for the first time on Saturday 20 October 2018.

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2018 It's a Bloke Thing Luncheon

The 2018 It's a Bloke Thing was something else this year! An unmissable event that has set the standards even higher for coming years.

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Advertising with Emotion

You might have the best product or service in the world, but in many cases that still won’t get you increased sales if your potential customers aren’t “getting you”. And that’s why emotion plays such a big role in securing support for your business and creating goodwill when people think about your brand.

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Hue’s the Boss - Understanding the psychology of colour

Whether used creatively in a logo or as part of a product’s packaging, colour plays a major factor in our purchasing decisions. You might think you’re made of stronger stuff than to be manipulated by such a simple marketing ploy but studies have shown that, ever so subtly, our day-to-day moods, actions (and desire to get the credit card out) can be directly governed by the colours we interact with. But how do colours affect us? And what colours evoke what emotions?

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Networking - The Business of doing Business....

How often do we hear the saying: “It’s not what you know, but WHO you know”? Whether you’re chasing those long-sold-out concert tickets, a job lead or you’re desperately seeking a good plumber – finding the right person at the right time can make all the difference.

O Come All Ye Marketing Faithful

Pssssssst……if you promise not to tell anyone, I’ll let you in on a little secret……… Christmas is coming. What!?! You already knew? Well, fancy that.

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Start spreading the news

Reinventing newsletters and producing them the way they should be! Keep up to date with everything in and out of the square with our newsletter released the first Tuesday of each month!

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The "K" Word

But, like ‘em or loathe ‘em, I don’t think there’s much chance of the Kardashian juggernaut going away anytime soon because they understand the value of their “brand” and the need to keep it constantly in the public eye for maximum returns. They know what to do and when to do it and, as a result, their label continues to go from strength to strength.

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A berry important crisis communication lesson

What lessons can we learn about crisis communication from Patties’ response?

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